Advanced analytics
for brands, businesses and independent agencies.

We are an independent consultancy specialising in advanced analytics, proving and improving the effectiveness of a brand's marketing & communications efforts.


We are a team of highly experienced experts in econometrics, marketing, communications and media effectiveness. We are all former network agency (IPG, WPP) execs, who have built advanced analytics offerings for consultancies, media and PR agencies both locally and globally, We have come together to offer clients the benefit of our combined experience and capabilities in advanced analytics with complete independence from agency groups, and none of the punitive overhead costs.